Back to school!
Get ready to dunk, rock, cheer and run
Just look at these kids and their newly found confidence. Fueled by their enthusiasm for their favorite kicks their big dreams come through in these miniature sets.
Once again commissioned by Framestore Chicago to bring this to the next level. This year we've switched it up by diving into the magical shoebox universe through a live-action frame.
Each featured shoe and brand was carefully transformed into a rock-solid theme and dressed accordingly, with lots of love and attention to detail.
After that, with the live-action cast as a base, the characters were stylized and crafted to be seamlessly integrated into the 3D sets, and transformed into heroes.
Colorbleed have that rare mix of beautiful artistry combined with smart problem solving and a great work ethic. I highly recommend their team for thoughtfully designed, character driven storytelling. They just ‘get it’. And then they nail it. All while being a pleasure to work with.