One man, one mission

Escaping this prison by fighting his way to the top (literally) and finally battling the big boss. Prepare for gore, powerful punches and over the top robot-man action!

For this project, our goal was to create a trailer that doesn’t simply explain the game, but builds anticipation for it. Rather than focusing on backstory or character development, we set out to craft a short, cinematic experience that sets the scene and draws the audience in immediately

The trailer was designed without showing the main character directly, we simply follow the aftermath of his bloody, violent prison escape—a path of destruction that acts like breadcrumbs for the audience. This perspective puts viewers just behind the character, creating an unsettling sense of pursuit and mystery, until we finally catch up with him and the trailer explodes into its payoff.

The storytelling is meant to be lean but impactful. Every shot was chosen to serve the arc, with supportive audio and pacing driving the suspense. This approach allowed us to balance atmosphere with efficiency, ensuring the trailer feels both cinematic and intense, while perfectly setting the stage for the gameplay reveal.