Brand
Agency
Humans are out, pets are in!
This year, OHRA is taking a fresh approach to their media campaign by embracing even more animated content. We had the opportunity to collaborate closely with them in developing a series of new characters—pets like dogs and cats that find themselves in tricky situations, often needing a trip to the vet.
The animals were carefully designed, taking inspiration from their real life counterparts and showcasing their personalities; sassy, smug, cranky and more.
The Campaign
In today’s ever-evolving advertising landscape, it’s exciting to see brands like OHRA embracing storytelling through animation. For the campaign, we created six social videos, a range of still images, and a TV billboard. Each piece is designed to seamlessly integrate with OHRA’s recognizable radio spots, which are playing an increasingly prominent role in enhancing the brand’s visibility.
We're proud to have contributed to bringing these fun and engaging stories to life. Stay tuned for more adventures featuring our animated furry friends!
And rest assured, no animals were harmed in the making of this production ;-)